Animation for Yale’s School of Management
Wild Moon Productions teamed with Sea Pine Productions and writer Eric Terchila to create a series of animations for a program taught by author Mark Freedman that centered around helping successful professionals answer the question “what’s next?”
CLIENT
Yale School of Management
PRODUCER
Jeffrey Levick, Sea Pine Productions
WRITER
Eric Terchila
SERVICES
Storyboarding
Illustration
Animation
Video Editing
The program itself focused on nine different topics that all mid-lifers grapple with including purpose, connectivity, and experimentation. The team was tasked with creating an animation would introduce each.
The Experienced Leaders Initiative (ELI)
Module #03 Generativity
Module #02 Purpose
Module #07 Resilience
Module #01 Longevity
Module #08 Renewal
Module #05 Experimentation
Module #03 Connection
Module #06 Transition
Module #09 Forward
Stylistically, we explored the idea of simple shapes representing each of these topics. Each shape had to feel expressive and alive. I used a combination of After Effects and Callipeg for the 2D animation; and Adobe Illustrator for the designs.
Early Sketches
Each character was designed with a unique shape that embodies the main idea of each lecture.
Meet the Characters